Marketing company HubSpot(HUBSonlineroulettesites.US)'s share price once rose more than 8% before the marketonlineroulettesitesMarket sources said that Google's parent company Alphabet(GOOGL.US) is in talks with its advisers to prepare a takeover offer to HubSpot. As of press time, HubSpot rose 6.84% to $631.57.
According to people familiar with the matter, Alphabet met with Morgan Stanley most recently to discuss a possible takeover offer for HubSpot. The technology giant is discussing what products it may offer and whether antitrust enforcement will allow the merger. For Alphabet, this could be a major acquisition.
HubSpot is a company that provides marketing, sales and customer service software to businesses. Before news broke that Alphabet was considering buying the company, its market value was about $32 billion.
According to people familiar with the matter, Alphabet has not submitted a bid for HubSpot and is uncertain whether it will ultimately make a takeover offer.