Gelonghui May 16 丨 Weilai-SW(09866luxorpokerroom.HK) Announcement, May 16, 2024-NIO Group, a pioneer and leader in the high-end smart electric vehicle market (NYSEluxorpokerroom：NIOluxorpokerroom; Hong Kong Stock Exchange: 9866; SGX: NIO) announced that NIO's smart electric vehicle brand, Ledao Automobile, was officially launched at Shanghai's West Bank Dome Art Center. Ledao Automobile's first product, the home intelligent electric mid-sized SUV L60, was unveiled.
ONVO originates from "On Voyage" and means a beautiful journey. "Happiness" means "a happy road" and expresses "every road with your family is a joy." The brand identity of Ledao Automobile is inspired by an upward road, which means that Ledao Automobile can accompany every family to continue to grow, life is booming, and life journey is full of laughter. Ledao Automobile is positioned in the mainstream family market with its brand mission of "making family life better" to provide home users with a better brand and product experience.
Ledao Automobile has innate complete systematic capabilities. Relying on NIO's R & D investment advantages, Ledao Automobile has competitive advantages including technology R & D, supply chain, intelligent manufacturing, quality, charging and replacement network, sales and after-sales services.
Through a deep insight into the real needs of family cars, Lexo Automobile has established the concept of defining and developing products-"Happy family and good family management", and based on this, it has proposed a new standard for the family car market-family car value formula. By maximizing the value of experience and optimizing the cost of car ownership, the L60 redefines the new standard for family cars.
Focusing on all-round safety, space comfort, smart cockpit and digital experience, battery life supplement, driving experience, and intelligent driving, the L60 provides home users with high-frequency and high-perception experience value, including the industry-leading 900V High-voltage architecture, excellent energy efficiency, Cd0luxorpokerroomThe.229 has the lowest wind resistance in the world's mass-produced SUV and the power consumption of 12.1kWh per 100 kilometers. The design concept of long axis and short suspension is conducive to maximizing cockpit space. The space design concept of "one person, one box" allows every family member to enjoy pleasant travel.
Based on NIO's full-stack intelligent driving capabilities, the goal of the L60's launch is to be reliable and easy to use, make the journey easier, and be easy to use across the country. In addition, Legend Automobile will share NIO Power's "rechargeable, replaceable and upgradeable" full-scene energy service system.
The L60 will be accepted for reservations in China from now on, and the pre-sale price is RMB 219,900. The L60 will be officially released in September this year.